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Learn more about HBMA and the Lantern Awards.

2023 Lantern awards
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The Lantern Awards of Texas, Houston's most prestigious Business-to-Business marketing awards ceremony and gala, began in 1989 and has been an eagerly anticipated event that continues to capture the city's excitement. Our mission remains consistent: to celebrate excellence and innovation in the marketing industry while fostering a tight-knit peer-to-peer community.

Each year, we receive a multitude of outstanding entries from diverse industries across the city. To ensure an unbiased evaluation, our submissions are rigorously judged by a panel of esteemed senior-level marketers often from beyond Texas' borders. Their expertise guarantees a fair and impartial assessment, recognizing only the best of the best in B2B marketing. We crown only one Lantern Award winner per category, honoring those who have achieved the highest scores in their respective categories. Additionally, our secondary awards, the Awards of Excellence, celebrate outstanding work that falls just short of the top spot but is still a remarkable achievement and worth being rewarded.

At the Lanterns, we take pride in offering an extensive array of relevant marketing categories, ensuring that there's a place for everyone to participate. Join us in this celebration of excellence and be a part of the ongoing Lantern Awards legacy.



We are non-profit organization with a mission to serve the greater Houston area marketing community.

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